Tech Staff Engineer-Product Marketing

Microchip Technology


At Microchip, we work every day to innovate and develop products that solve our customers’ technology challenges. Our team of more than 20,000 people worldwide is dedicated to delivering on the promise of working together to improve lives.

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Our people serve the industrial, computing, automotive, communications, aerospace and defense, and consumer market segments. As part of our global team, you can build technology solutions in our six growth areas – 5G, data centers, autonomous driving, the Internet of Things, electric vehicles, and artificial intelligence and machine learning.

Around the world, we are committed every day to recruiting, retaining and promoting people in our diverse workforce. Your perspective, passion and ingenuity will contribute to achieving more as we fulfill our mission as a leading provider of smart, connected and secure embedded control solutions.

Join our community of exceptional people doing incredible things.

Job Description:
As a Product Marketing / Product Manager in Microchip’s Communications Business Unit (CBU), you will part of a team with the mandate to diversify and grow our incumbency and revenue streams in the telecom service provider infrastructure and hyperscale data center market segments, focusing on current and emerging technologies for products targeting Packet Optical Transport Networking (OTN), IP Routers, Ethernet switches and 5G RAN.

In this technical and business-oriented role, you will champion all aspects of market success including idea generation, product definition, strategic customer management, product launch and sales enablement. You will be a highly-motivated individual (a “go-getter”) who will get to develop expertise in the telecom and data center markets, work closely with the sales and R&D organizations within Microchip on the implementation of the marketing or business strategy and support the business ecosystem (customers, sales and partners).

Key Responsibilities:Product Marketing & Product Line Management:
Ensures successful product launches and executes on go to market plans

Develops product positioning, key benefits and differentiation messaging

Develops effective outbound product collateral, sales training presentations and customer presentations

Focuses aggressively on winning designs and driving successful business plans

Develops and maintains internal competitive analysis for sales and product marketing strategies

Partners with sales in articulating the solutions to the customers and develops pricing strategies

Builds and maintains strategic relationships with customers at all levels, including R&D, Procurement and Product Management

Product expert for sales and the customer’s system architects/engineers

Works with internal cross-functional teams to champion customer requirements and issues

Maintains product line business cases to ensure business metrics are met

Market Research and Analysis:
Analyzes market segments to identify new opportunities and develops strategic recommendations based on the analysis (e.g. market sizing, key trends and market inflections, market share leaders, market metrics, etc.)

Monitors emerging requirements and analyzes their impact on product roadmaps and strategies

International travel maybe required.

Requirements/Qualifications:
8+ years of technical and business experience, preferably in technology product management/marketing, technical sales or systems engineering, with prior experience in the telecommunications hardware/software or semiconductor markets would be desirable

Has at minimum an undergraduate degree in Electrical engineering. An MBA or Master degree in a related discipline would be desirable

Has familiarity with Ethernet, IP/MPLS, Optical Transport or Physical layer technologies would be an asset

Understands technical/architectural requirements and has experience interfacing with customers in both R&D and Product Management environments

Has strong written and verbal English communication skills with proven ability in writing white papers, technical documentation and customer presentations

Demonstrates a passion for advanced technology

Demonstrates a history of successful decisions based on strong business acumen

Thrives in a fast pace environment by learning quickly and independently, multi-tasking, staying organized and prioritizing tasks and projects

Prides themselves on their dedication to getting the job done, sees themselves as a resourceful leader that can rally across teams to achieve success and sets new performance benchmarks for teams they are part of

Travel Time:
0% – 25%

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