It Manager Marketing Technology & Customer Insights

Company Description

At Brightspeed, we are reimagining how people live, work, play and connect by providing fast, reliable internet connections and an awesome customer experience in twenty states throughout the Midwest and South.

Backed by private equity firm Apollo Global Management, our vision is to accelerate the upgrade of copper to fiber optic technologies, bringing faster and more reliable internet service to many rural markets traditionally underserved by broadband providers, while delivering best-in-class customer experience.

Be a part of the team that will make this vision a reality….designing and building a world class fiber network and creating a customer experience second to none.

Check us out on the web!

Job Description

We have an extraordinary opportunity for an innovative, adaptable and results-oriented leader on our technology team as the IT Manager Marketing Technology & Data Engineering. In this role, you have the opportunity to drive the implementation of marketing technology platforms from ground up and deliver industry leading marketing solutions across inbound and outbound channels.
This role drives adoption and adherence to our transformation objectives and automation goals to streamline the functions of both sales and marketing teams and understand how systems interconnect to integrate data between platforms. The role requires expertise across a range of marketing software, digital channels, and objectives to improve business performance including

• Marketing Automation
• Customer Data Platforms
• Digital Asset Management Platforms
• Customer Segmentation
• Digital Marketing Channel Activation
• Campaign Management Software
• Lead Capture / Management

As the IT Manager Marketing Technology & Data Engineering, your responsibilities will include:

• In collaboration with internal stakeholders develop and drive the roadmap for marketing technology platforms.
• Partner with internal stakeholders and IT developers in architecting, designing, and implementing integrations between Marketing tools
• Connect data across various channels and develop Customer Intent Engine to predict future behavior to create individualized customer experiences.
• Monitor data quality within Marketing products
• Relationship management with internal technology users and vendors
• Connect first party data from various sources and implement Customer 360/Customer Data Platforms (CDP) to enabled targeted audience creation for personalized marketing campaigns
• Develop business intelligence dashboards to measure campaign effectiveness

#LI-RD1

Qualifications

WHAT IT TAKES TO CATCH OUR EYE:

• Bachelor’s degree in Computer Science or equivalent
• Excellent verbal, written and interpersonal communication skills with the ability to articulate the ‘why’ for priorities and the customer impact
• 8+ years of experience in software engineering with at least 3 years of leadership experience
• 5+ years of experience working with one or multiple Telecom Marketing Technologies
• 5+ years of delivering Customer Data Platform solutions. Familiarity of popular Customer Data Platform products will be a plus.
• 5+ years of using Big data technologies including Hadoop, Kafka, Spark, ETL tools like Informatica, Talend and Data Fusion.
• 1+ years of experience on delivering data solutions on cloud platforms (GCP and/or Azure)

BONUS POINTS FOR:

• Master Degree in Computer Science or Equivalent

Additional Information

WHY JOIN US?

We aspire to contemporary ways of working.

We are committed to being a leader in defining a new way to work because we recognize the changing mindset of today’s workforce. We are opening a new, state-of-the-art corporate HQ in Charlotte, NC and our current priority is to make it a truly vibrant destination by hiring talent in the greater Charlotte area who are interested in a hybrid remote/office work arrangement. As always, however, we are also open to providing sensible remote options to talent outside of the Charlotte area. Why? Because our purpose is to reimagine how people work, learn, play and connect!

We offer competitive compensation and comprehensive benefits.

Our benefits and paid time off programs reflect our underlying belief in promoting overall wellness through physical, emotional and financial health. We are committed to building a team as diverse as the customers we serve.

Diversity, equity and inclusion are at the center of our grounding belief in Being Real.

When we bring our authentic selves to work, everyone is better as a result. A diverse team helps us be fierce advocates for more accessible, inclusive and high-quality internet, because we believe doing so promotes equity in the communities we serve.

Brightspeed is an Equal Opportunity Employer